A well-designed logo that represents your business effectively is a critical marketing aid. As well as setting you apart from competitors, a good logo will effectively communicate the overall quality of your brand. It will help people identify with your business and make your products or services more memorable. Designing a logo is, therefore, an important first step when it comes to company branding.
Logo design need not be complicated if you follow a few simple rules. In this guide, you will discover the ‘Do’s and Don’ts’ of designing a logo.
As there are legal ramifications for getting things wrong, your top priority should be to create a logo that is completely original reflecting your business and what you do.